Meet our core creative team…
Agency Director & Founder
Agency Partner& Marketing Director
What do you get when you combine an English Lit graduate with 25+ years of sales and project management experience in the fuel, construction, and comms/defense industries? You get the anomaly that is Nikki Laing—SDC’s highly organized project manager with an unparalleled eye for detail. Nikki thrives in both technical and creative environments, loves Jeopardy, and can most often be found with a small dog on her lap and a large pup at her feet.
Note: the Office Gnome is NOT allowed to poop under her desk.
Senior Graphic Designer
Madelyn is a graphic designer and illustrator with extensive experience creating visual identities and collateral for a variety of businesses and organizations.
Born and raised in New Orleans, her southern heritage runs deep. During the beginning of her design career, she worked and collaborated with incredible folks like Emeril’s, Cat’s Meow, Abita Brewery, New Orleans Children’s Museum, and endless Mardi Gras krewes.
Moving to the Dallas/Fort Worth area was originally a culture shock but she quickly embraced the traditions and pride that Texas embodies.
When not designing—which is rarely—Madelyn is a passionate cook, an audiobook-listener, a tea-sipper, a sushi-lover, a true-crime-podcast-fan, a community volunteer, and a steadfast advocate for breast cancer awareness.