Blogging can be a great way to reach new customers. Much of the time, when someone is searching for information online, they are eventually directed to a blog. If the blog is relevant to their query, the person might also click through to other pages of the website, eventually becoming a patron down the line.
If you are looking for new customers, you might want to consider blogging. When most people start looking online for information, they often find different blogs. If yours are filled with useful information, you just might find some new customers!
What is Blogging? A blog is a place to publish and promote new content related to your industry. A blog composed with the reader in mind will attract new visitors and for that reason alone convert those visitors into leads.
Nowadays, the customer journey often begins on social media. It may also begin with a recommendation made in person. Or it might start with one of several outbound methods: TV ads, print ads, internet ads, email marketing etc.
Telling someone to start a blog is so 2016. These days, seemingly every business houses a blog, and many of them do not make a tangible difference in attracting web visitors and delighting customers.
Inbound marketing has proven to be the most successful way to promote your brand online. From blogging, email marketing, video, social media promotion to SEO and podcasts, the inbound way compels potential customers to further engage with your message…enticing them to keep coming back for more.
In last week’s blog, we discussed the buyers journey and how to use the inbound methodology to effectively grow your business. Today we will discuss the first part of the inbound Methodology on how to Attract new customers using blogging.
With content marketing still reigning as king in 2017, bettering your business blog strategy is a winning move to bolster brand awareness and exposure. Actually, with so many brands ramping up their content strategy, it’s essential that you maintain a fresh, dynamic presence that gives you the slight edge and keeps you in front …
It’s time to account for the mobile revolution. In a world where 60% of all internet access now comes from smartphones and tablets, designing your website with your audience in mind is absolutely crucial. And yet, only 11% of marketers responding to a 2015 survey actually reported optimizing their online presence in the best possible way to …
Did you know that social videos generate 1200% more shares than text and images combined? Also, people spend 3 times longer watching live video compared to one that’s pre-recorded (Source: Social Media Today). Social video tools like Facebook Live, Periscope, and Instagram Stories are making it easy for marketers to connect deeper with …
5 Expert Ways to Easily Add Live-Streaming Videos into Your Marketing Read More »
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