Search Engine Optimization

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The Common SEO Mistakes That Are Killing Your Search Rank

Does this sound familiar? You have elected to focus on search marketing, optimizing your website so that it will earn organic, natural, and free traffic from search results. Therefore, you investigate the top industry keywords and start identifying topics that will open the flood gates and attract a ton of new website visitors. Excited, you spend …

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Web Design: Doing It Yourself vs. Hiring Professionals

By now, a business’ website is as important as its physical, brick and mortar site. In many cases, a business website is more important. Years ago, many businesses put up “billboard” or placeholder websites. These were small, static sites with just a few pages of basic information, online pamphlets. That’s no longer acceptable. Even if …

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3 Actionable Search Engine Optimization Tips for Better Organic Rankings

Landing pages are the bread and butter to many brands digital marketing approach. A well-crafted finely-tuned landing page can turn a small company with zero online sales into a small company with a boatload of orders fairly quickly. There are a number of ways to drive traffic to landing pages: Directly using pay-per-click (PPC), through …

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There Are No More Shortcuts: Quality Content Is Key To Ranking With Google

There was a time when you could simply stuff your search terms haphazardly into a webpage and manage to get it to the top of Google’s search results. Things were so bad, you could pay someone in a developing country who barely spoke English to string together barely legible gibberish, and so long as it …

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