Search engine optimization (SEO) can be challenging to understand. People tend to hyperfocus on Google’s frequent algorithm changes and which keywords to pack into their text rather than focusing on strategies that could significantly improve their search engine rankings. As a result, there are plenty of myths out there that need to be dispelled. Here are ten of the most popular SEO myths.
Inbound marketing requires constant attention to the changing requirements of the market and of the most popular search engines in order to remain effective. Many marketers feel as though they are constantly adapting their SEO strategies in order to keep up with the latest changes in search engine algorithms and the needs of their markets. …
Creating an SEO Strategy that Stands the Test of Time Read More »
Search engine optimization (or SEO) needs to be important to business owners when they are trying to grow their business and working on a marketing campaign. You need to make sure that your business gets in front of as many people as possible, but be careful that you don’t overdo it.
The field of search engine optimization never stands still. Google, the most popular search engine in the entire world, continues to make adjustments in order to ensure a consistent, positive, and successful user experience for anyone using it to find the information they need.
Does this sound familiar? You have elected to focus on search marketing, optimizing your website so that it will earn organic, natural, and free traffic from search results. Therefore, you investigate the top industry keywords and start identifying topics that will open the flood gates and attract a ton of new website visitors. Excited, you spend …
The Common SEO Mistakes That Are Killing Your Search Rank Read More »
In the modern online business environment, search engine optimization is one of the post powerful factors you can work with. Because your goal is to bring as many potential customers to your website and doorstep as possible, you have a variety of keywords to work with, all derived from the kinds of things your target …
How to Write Inbound Marketing Content for Your SEO Keywords Read More »
It’s time to account for the mobile revolution. In a world where 60% of all internet access now comes from smartphones and tablets, designing your website with your audience in mind is absolutely crucial. And yet, only 11% of marketers responding to a 2015 survey actually reported optimizing their online presence in the best possible way to …
By now, a business’ website is as important as its physical, brick and mortar site. In many cases, a business website is more important. Years ago, many businesses put up “billboard” or placeholder websites. These were small, static sites with just a few pages of basic information, online pamphlets. That’s no longer acceptable. Even if …
Web Design: Doing It Yourself vs. Hiring Professionals Read More »
Sometimes it’s easier to remember what not to do. There are seemingly a million tips online to remember when you want to be better at SEO. But if you can grab a firm hold of a few “never do this” tips, it can carry you a long way–like these three SEO party fouls:
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