Small Business Archives - Small Dog Creative

5 Personal Ways to Increase Your Email Marketing ROI

Leave a Comment / Email, Email Marketing, Marketing, Marketing ROI, Small Business, Small Business Marketing / By sdcanya

With the introduction of so many new ways to communicate from live chat to SMS, to social media messaging, there’s been a crazy ‘rumor’ flying around that email marketing is dead. For anyone who’s actually connected to the business world, this idea is laughable. Email is still the most used form of communication between professionals, in …

5 Personal Ways to Increase Your Email Marketing ROI Read More »

The Buyer’s Journey Part 5: 5 Easy Steps To Close Leads Into Customers

Leave a Comment / Business Marketing, Buyers Journey, Closing Leads, Converting Leads, Inbound Marketing, Inbound Methodology, Marketing Strategy, Small Business / By sdcanya

Last week’s blog we gave you some tips about avoiding common mistakes to keep more of those visitors on your website. In today’s blog we will talk about how you can close more of those leads and turn convert them into loyal paying customers.

The Buyer’s Journey Part 4: 10 Mistakes That Could Hurt Your Conversion Rates

Leave a Comment / Business Marketing, Buyers Journey, Improving Conversions, Inbound Marketing, Inbound Methodology, Marketing Strategy, Small Business / By sdcanya

Last week’s blog was all about helpful tips to convert more visitors into paying customers. But what if you did all of that and still didn’t see any improvements? In today’s blog we will talk about common mistakes people make that can actually hurt your conversion rates.

How to Increase Click-Throughs in Your Email Marketing

Leave a Comment / Business Marketing, Email Marketing, Marketing Strategy, Small Business / By sdcanya

In many ways, the importance of maximizing the open rates of your email is obvious. If you cannot get your audience to even read your message, you will have no chance of convincing them about your brand’s benefits. But as you might imagine, open rates are not the only metric that should matter in analyzing …

How to Increase Click-Throughs in Your Email Marketing Read More »

The Buyer’s Journey Part 3: 5 Ways to Convert Visitors Into Paying Customers

Leave a Comment / Business Marketing, Buyers Journey, Inbound Marketing, Inbound Methodology, Marketing Strategy, Small Business / By sdcanya

If you read the last two blogs in the Buyer’s Journey blog series, you now have some great ideas on how to Attract more visitors to your site. While getting more visitors to your site is a great accomplishment, it won’t do you much good if they are not converting into paying customers. In today’s …

The Buyer’s Journey Part 3: 5 Ways to Convert Visitors Into Paying Customers Read More »

The Buyer’s Journey Part 2: Are You Building Your Social Media Presence With Inbound Marketing in Mind?

Leave a Comment / Business Marketing, Buyers Journey, Inbound Marketing, Inbound Methodology, Marketing Strategy, Small Business, Social Media / By sdcanya

In last week’s blog, we discussed the first stage of the Buyer’s Journey on how to Attract new customers using blogging. In todays blog we will continue that discussion on Attracting new customers via social media.

The Buyer’s Journey Part 1: 5 Top Reasons on Why Blogging is Crucial to Your Success

Leave a Comment / Blogging, Business Marketing, Inbound Marketing, Marketing Strategy, Small Business / By sdcanya

In last week’s blog, we discussed the buyers journey and how to use the inbound methodology to effectively grow your business. Today we will discuss the first part of the inbound Methodology on how to Attract new customers using blogging.

Ignoring Your Buyer’s Journey Is An Expensive Mistake

Leave a Comment / Business Marketing, Inbound Marketing, Marketing Strategy, Small Business / By sdcanya

While first impressions are important, the success of a brand extends to the buyer’s entire experience with your company. A well-crafted Buyer’s Journey results in more efficient marketing, and an easier acquisition of new customers. Attract, Convert, Close and Delight are the 4 stages in a buyer’s journey. Understanding your relationships with your Buyer’s in each …

Ignoring Your Buyer’s Journey Is An Expensive Mistake Read More »

How to Prepare Your Business for the Next Generation of Inbound Marketing

Leave a Comment / Business Marketing, Inbound Marketing, Marketing Strategy, Small Business / By sdcanya

We’ve come a long way since the early days of inbound marketing. When the concept was first developed over a decade ago, it was based on a simple philosophy: build your website as the central hub of your marketing efforts, optimize it for conversions, and use everything else (blogging, social media, SEO, and email) to …

How to Prepare Your Business for the Next Generation of Inbound Marketing Read More »

Marketing Tips to Take Your Small Business to the Next Level

Leave a Comment / Business Marketing, Inbound Marketing, Marketing Strategy, Small Business / By sdcanya

Marketing your business is different in today’s world. You have to know your target audience and lure them to you. It’s the only way that you will be able to get the number of customers that you desire and get a good return on investment. After all, it’s not as if cold calling is a …

Marketing Tips to Take Your Small Business to the Next Level Read More »

Small Business

Cookie settings