Web Content

Top 10 SEO Myths

Top 10 SEO Myths

Search engine optimization (SEO) can be challenging to understand. People tend to hyperfocus on Google’s frequent algorithm changes and which keywords to pack into their text rather than focusing on strategies that could significantly improve their search engine rankings. As a result, there are plenty of myths out there that need to be dispelled. Here are ten of the most popular SEO myths.

4 Ways to Get Maximum Exposure for Your Business Online

With all of the talk about how to leverage social media to market one’s brand, we should not forget the importance of good ol’ fashioned Search Engine Optimization (SEO). Even though the internet and how most of us use it seems to be constantly changing, some of the most tried and true methods for driving …

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4 Questions to Determine if You Need To Update Your Website

How long has it been since you last updated your website? The saying ‘if it’s not broken, don’t fix it’ doesn’t apply to web pages. The internet moves fast, and the strategies that were in style a few years ago can make your business look dated now. It’s wise to update your website regularly, whether …

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7 Simple Tips for Writing Effective Web Content

If you’re like many website owners, you apply the same rules for writing web copy that you’d use for writing printed material such as reports, ads, essays, or even books. In other words, you consider the needs, personality, and desires of your audience and jot down words that seem like a good match. While this …

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