Copywriting Outline Questionnaire - Services 1. What specific services do you provide? Please write all products/service options a customer can choose from.2. Who are your customers? What customers do you want to have? Describe your ideal customer now and your ideal customer 5 years from now.3. Why do you offer these services in a way that is unique to others in your field? How does the way you offer your services benefit your customer?4. Describe the steps in your ‘Process’ for best practices while working with customers:5. Challenges: What challenges are your customers going through when they are looking for your services?6. Solutions Oriented Benefits: How does your company (you) solve those problems? How has/will your business change the market in a way that is unique? What are you working on to innovate the way you offer your service? Why is this service and the way you provide your service important in today’s business environment?7. Share 5 words that best describe you and your services.8. Testimonials and/or success stories as it relates to this service:9. FAQs: Any educational FAQs that relate to this service:10. Links and Logos: Affiliate Links, Certifications, Legal Information, Disclosures or Additional Insight that will be tied in with this Service: List any affiliate programs / logos to be included under this service.11. Call to Action: Are there any offers, promos? And what is the best way to contact you in regards, to this service?
