July Promotions: Seasonal Tie-Ins

Seasonal tie-ins provide great opportunities for you to tap into your customer market, by creating a reason for your customers to need or want your product or service. People are very conscious of popular holidays and tend to be responsive to offers that they see to be logically linked to those holidays. If you can make those links logical, then this will be true for any type of season, holiday, or event – even those that are more obscure. Find creative, unique, and new ways to make and leverage the connection between your product or service and the season. Seasonal promotions help you catch your customer’s attention and give them a reason to buy.


Can’t think of a promotion for this month? Here is a list of common and obscure July holidays.



Fourth of July – July 4th
Parent’s Day
National Baked Bean Month
National July Belongs to Blueberries Month
National Ice Cream Month
Lasagna Awareness Month
National Culinary Arts Month
National Hot Dog Month
National Picnic Month
National Pickle Month

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